THE SPORTS AUTHORITY
FAYETTEVILLE AREA CVB MISSION
To position Cumberland County as a destination for meetings, tournaments, and individual travel.
FAYETTEVILLE AREA SPORTS AUTHORITY MISSION AND OBJECTIVES
To position the Fayetteville area as a tournament destination.
- 1. Provide leadership to attract and support significant sports events and activities to the area thereby increasing revenues to the community.
- 2. Encourage positive regional name recognition and the promotion of existing sports teams, facilities and attraction of sporting events.
- 3. Strengthen youth outreach programs through athletic scholarships, access to athletic and recreational facilities and opportunities to view sporting events.
- 4. Recognize and celebrate the sports heritage of the Sandhills by maintaining a relationship with the Fayetteville Sports club and its Sports Hall of Fame.
- 5. Serve as a clearing-house of information on local, regional and national sports for news media and the community at large.
- 6. Collaborate with other civic organizations to coordinate efforts to promote Cumberland County as a sports destination.