In-Formation

General Assembly of North Carolina, Session 2001, Senate Bill 348

2016 Profile of North Carolina Occupancy Taxes and Their Allocation

Cumberland County, Board of Commissioners Memorandum, dated December 14, 2011

The Fayetteville Area Convention and Visitors Bureau (FACVB) presented the following presentations to the Tourism Development Authority in January 2019.

Full TDA Presentation - January 2019

TDA Funding Request Presentation - January 2019

FACVB Attachments:

Program of Work for FY 2018-2019

Articles of Incorporation dated April 30, 1997

Financial Statement as of and for the Years Ended June 30, 2018 and 2017

Insurance for dates July 1, 2018 - July 1, 2019

Tax Exempt Status dated October 21, 1998

Contractual Agreement for TDA Law Fulfillment with Modifications for Travel and Tourism Promotion Services

Bureau Products dated October 8, 2018

Definitions:

LEAD - A lead is a qualified contact acquired thru trade shows, advertising, digital media and all mediums the CVB uses. Once vetted, leads are sent to area hotels and facilities for the CVB Sales Team to package the community, hotel and venue proposals to present back to potential client to consider us as a site for their meeting, convention or sports tournament.

VERBAL DEFINITE - A verbal definite is obtained once the decision maker(s) (board members, contact, membership, or some other decision maker) commits to the host site for the event.

DEFINITE - A definite is obtained once the contract is signed with the contracted business that is hosting the event.

5 Year Results Comparison

Program of Work Process Flow

Board of Directors updated January 19, 2019

By-Laws amended April 22, 2015

The Fayetteville Area Convention and Visitors Bureau's Board of Directors meets once a quarter. For the list of board members, click here.

October 2018

• Agenda
• Treasurer Report & Financials
• 2017-2018 Financial Statement
• Approved Minutes

July 2018

• Agenda
• Treasurer Report & Financials
• FY 2018/2019 Program of Work
• Approved Minutes

April 2018

This meeting was cancelled.

• Agenda
• Treasurer Report & Financials
• Approved Minutes

January 2018

This meeting was cancelled.

• Agenda
• Treasurer Report & Financials

October 2017

• Agenda
• Treasurer Report & Financials
• 2016-2017 Financial Statement
• Form 990
• Approved Minutes

Mission

To position Cumberland County as a destination for conventions, tournaments, and individual travel. 

Vision

The FACVB strives to be the leading destination authority by supporting and marketing the Cumberland County
branded visitor experience and advocating community tourism benefits.

Staff Vision

To be the voice for and to the visitor. We will strive to have a working environment that fosters individual and
organizational growth in an open, honest, and challenging atmosphere.

Lastly, we will adhere to the following values and guiding principles:

• Collaborative
• Customer-Centric
• Community Engaged
• Professional
• Ethical
• Committed to spread our All-American story
   

The Brand Promise 

The Communities of Cumberland County rekindle and reawakens the American spirit in every corner of the community.

The Brand Personality

Patriotic.

Audit Perfection

Cherry Bekaert LLP, Audit Results from 2000-2018 dated December 14, 2018

Organization Accreditation

Destinations International, Destination Marketing Accreditation Program - Reaccredited 2016

Employee Performance Appraisal Guidelines

Performance Appraisal Guidelines dated February 12, 2019